Half term homework

1. I think our target audience will be around the ages of 16-25 as these are the ages in which people start to listen to more varieties of music and do not just stick to the charts which is why I think they are our target audience as the genre of our music video, folk rock, is not normally in the charts. Also people of this age access their music through the internet and this is where you can find most folk rock as it is not always easy to find as it isn’t a massively mainstream genre and for people who like it they will have certain places to search for it such as iTunes and Spotify. The main folk rock artists who have made it big in recent times are James Blunt and Passenger who both have similar kinds of music to our genre with Passenger actually being the original artist of the song we used so his fans as well as people like James Blunt’s will be among our target audience too. I think both genders will be among our target audiences but I think we will have more females than males as females tend to like male performers more, especially one’s who can play the guitar as well which is a main trend in folk rock so this is a reason why I think that we will have more females in our target audience.

2. These are the questions I used in my questionnaire which I gave to 4 people to do:

1. What do you think was good about our rough cut?
2. What do you think we could improve on?
3. Is the narrative (storyline) easy to interpret?
4. Is the camerawork good and is it effective?
5. What advice would you give us to improve our video in the last week of editing?

Feedback:
Questionnaire 1:
1. The camera angles at the end when performer is on stage. Lip syncing fits in very well.
2. At the end of the video have some clapping to mimic a crowd.
3. Yes - Starts of busking on the street and eventually gets a big break.
4. Yes, I like the close ups and long shots, good variation of locations.
5. Maybe at the end have some sort of crowd or clapping to let you know he's in front of a big crowd.
Questionnaire 2:
1. Good expressions by busker whilst acting and camerawork ties in well.
2. Would like to see you singing more to the camera instead of all round in the first half of the video.
3. Yes - Very easy to pick up and understand.
4. Yes, there is a nice use of different angles, locations, and time's of day which create visual effects.
5. There is a short section in the video where the lip sync is out of time.
Questionnaire 3:
1. The setting, as its getting dusk, the shop lights etc enhances the atmosphere.
2. Maybe shots of poor areas, poverty within the beginning of the song.
3. Yes - Rags to riches.
4. Yes very, lots of different angles, shots - Like the fading of scenes (shots).
5. Add some applause at the end and some camera flashes if possible.
Questionnaire 4:
1. The setting and how the video tells the story.
2. Needs some work on the lip sync in the middle of the song when the music stops.
3. Very Easy
4. The camerawork is very good, with good use of lighting.
5. Not to much, just to clean it up a little bit maybe adding something to resemble a crowd at the end.